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Category: WordSowers Blog

Give more than you take from your readers.
Before you flag down people cruising the internet highway and redirect them to your website, Facebook page or some other social media, make sure you do have something to give your readers once they get there. And make sure it is worth their time.
In his new book Platform, Get Noticed in a Noisy World,Michael Hyatt emphasizes the importance of the wow factor.
You get one chance to make a first impression. You want to make that impression memorable. You want them to go out and tell all their friends to come.
Have you taken the time to develop the product (whether it’s a book, blog or something else) you are offering or are you settling for “good enough”?
It’s better and less costly in the long run to make it the best now rather than to go back and try and recapture those people who passed by and said it wasn’t valuable enough for them to stay. At the same time, don’t use this as an excuse to not start.
My lesson this week:
My main product is my book, but on my website, Facebook, and other social media I need more to offer  than my book to attract an audience(especially since this is a debut novel). 
 
While at times I may feel anxious about building my platform, I can’t rush to a place I’m not ready to be. I’ll be making some noise to wave down more traffic soon enough.
I highly recommend Michael Hyatt’s book. He has the proof that he knows what he’s doing. His audience is huge and it’s loyal. Me? I can only share what I am learning and point you to those who have gone before me.
“Stop listening to instruction, my son,
and you will stray from the words of knowledge.”
 Proverbs 19:27 (NIV)
It is a struggle for me, but I’m learning to garden. Last year I asked my friend Cindy, “How do I know what tomato plant to buy?”
She told me to find one on sale. I did—bought a regular tomato plant—didn’t even know the name, and a cherry tomato plant. They both produced mega amounts of beautiful red fruit.
This year I walked to Cindy’s desk, “I have these big dead patches in my yard—I’ve tried everything….”
Cindy suggested I have grubs, told me how to treat them and when to rake up the dead grass and sprinkle lawn seed. I don’t have the results yet—this week I’ll rake and spread grass seed.
Cindy is now my yard and garden go-to person.
Audrey Hebbert, a retired English teacher became my go-to person when I struggled with my grammar.
The group that meets monthly in my home is my critique go-to people.
There is several other go-to family and friends I lean on, I’ve learned its okay to ask for help.
Sometimes my go-to people aren’t available. That’s when I’m reminded the one that often provides me wisdom and instruction before I ask is the Lord.
God is available 24/7. I need to always remember, He is my #1 Go-to friend.
Prayer: Thank you Lord for the teachers of workshops and other writers that help us strengthen our prose that we might share you around the world. Amen

I’ve noticed a few common threads throughout the articles I’m reading while I work to build my platform. Consistency. Value. Engagement.
Consistency: Give your readers what you have promised them.
Frequency. If you tell them you will be blogging on Mondays. Then blog on Monday. If you want to blog 3 times a week and tell your readers, then do so. Better to blog once a month and be consistent than for your readers to never know what to expect. They will most likely move on.
Content. If they become followers on your blog because you write about your grandmother’s recipes, then all of the sudden you switch gears and talk about motorcycles, chances are you will lose your audience. Unless of course, you’re talking about recipes your grandmother used over the campfire while she toured the country on her motorbike.
Value: Give them something to make their lives better.
Listen. Find out what your readers want. What matters to them. Check out other blogs and see what gets people talking. Ask questions. Take a poll. Look at your stats and make adjustments according to which blogs attract the most interaction.
Make it count. Whether it is encouragement, education or entertainment, enrich your readers’ lives. I doubt they want to hear about how well you brushed your teeth. Unless you’re a dentist writing about the value of dental hygiene.
Engagement: Interact with your readers.
  
Talk WITH your audience, not to them. Invite them in by asking questions. Encourage them to comment by not filling in ALL the blanks. Make them a part of what you are doing. Give them ownership.
Call to action. Whether you ask them to like your fan page, leave a comment, retweet your message, or tell their friends, ask them to participate in some way.
There are more ideas out there than I could possibly write about. Undoubtedly you have found a few favorite tips of your own. Please feel free to jump in and share what you are learning.
Angela D. Meyer lives in Omaha, NE with her
husband and 2 kids.She is working to build her
platform while awaiting the release of her debut
novel Bruised Reed. Check out her website:
Patience
“It is not good to have zeal without knowledge,
nor to be hasty and miss the way.”
Proverbs 19:2(NIV)
During the great depression Mayor Fiorello LaGuardia named the lion mascots for the New York Public Library, “Patience” and “Fortitude.” He said the New Yorkers possessed these qualities.
“Patience” is what every grammar coach needs.
My first coach Thelma sent every submission back to me red-inked. A few years later, seven-well-known authors invited me into their critique group. They marked up my manuscripts in many colors. From the beginning of Wordsowers, Audrey became my critique partner. She persistently drove to my work place weekly to edit my materials. I think I wore her patience very thin.
I felt passionate about writing, but many times I left a critique session discouraged. Sometimes I cried in frustration.
Fortitude
 “Fortitude” and my desire to please the Lord helped me go back to the keyboard and submit corrected copies. Sometimes an article went through a dozen or more crits before my patient coach said, “It’s ready. Send it.” Even then, several manuscripts rejected because of length or style.
The year I made a writing goal to have double the rejections from the year before, I accomplished the goal—my sale volume doubled also.
Prayer: Lord, give us an awareness of where we need to polish our materials. Help us slow down, study, study, study and listen to others that our words may glorify you. Amen
You hear it in any book you pick up on writing. Show, don’t tell.
The visual picture you want to leave with people applies to so much more that writing. How does it go? I’d rather watch a sermon than hear one any day.
Believe it or not, showing instead of telling applies to marketing as well.
More than book signings and making sure stores carry your book, marketing is about building an audience to hear what you have to say. You have to woo the people you want to reach. Show your audience (don’t just tell them) why they should listen to you.
Don’t just talk about what you’re going to do, do it. Get your message out there for them to see.
“But I don’t have a book out yet.”
If you have your sights set on publication, the wooing of your audience starts now. Wherever your NOW is in the timeline of writing to publication. There are many days I wish I had a jump start on the marketing. Before the contract.
If it feels a bit overwhelming to consider all that is involved in the wooing process, just take it one step at a time.
A good place to START is building a blog. Before you get into the thick of a book release is a great time to fine tune your voice and your focus. So jump in with both feet.
Here are 5 tips for starting a blog:
  • Be willing to learn from successful bloggers.
  • Provide quality content.
  • Post when and how often you promise your readers.
  • Keep it simple. You don’t have to write long involved posts to be effective(no term papers please).
  • Always give a takeaway.
  • And remember to show. Pictures are a great way to create interest and bring in traffic.
I could go on, but I want to hear from you. What have you learned about the wonderful world of blogging on the way to getting your voice heard? Or maybe you have a favorite link to someone you are learning from.
Feel free to jump in and help me build my list.
And have a wonderful blessed day!
Techniques best-selling western novelist Stephen Bly uses when his stories are dragging:
  1. Shoot someone.
  2. Introduce an obnoxious character.  Choose the person who would annoy your character the most?
  3. Go to the quirk (a quirk in a character).
  4. Lose something. Your adrenaline flows when you lose something.
  5. Embarrass your protagonist. What’s the most embarrassing thing that could happen?
  6. Have protagonist kiss the wrong person.
  7. Put your protagonist in a hopeless situation. Then get him out of it.
  8. Have someone crucial to the plot disappear.
  9. Start a rumor about your protagonist. Go to the attic.
  10. Uncover something mysterious about the past.
Check out Stephen’s books and ministry at at Bly books. He also has a fun book for writers. Check it out.
Still Lionhearted, Kat
While visiting my daughter in Medford, Oregon, I called a writer friend in Eugene. She said, “Call Sandy. She’s the director of Oregon Christian Writers Conference this year.”
After talking with Sandy about my great novel in process, she said, “You need to buy the book Story.” I returned to Omaha and bought the book. I read it once and have browsed through it many times.
“Story: Substance, Structure, Style and The Principles of Screenwriting” by Robert McKee, is one of those books I recommend for every author. It’s a thick book full of practical tidbits for fiction, non-fiction or screenwriting.
At Word Sowers May meeting, Matt Meyer will present materials he has gleaned from the book, “Story.” If you don’t have a copy yet, you might want to buy one.
Kat, Still Lionhearted
What if your characters aren’t characters at all—after all, we all know “Veggie Tales,” where vegetables talk. The next time you open a closet listen to what your shoes are saying to you. Or maybe it’s the coat you haven’t worn since last season. Possibly something speaks from the far reaches of your closet. Does your item have a name? Can the dialogue show age, race or gender?
And I’m still writing non-fiction, but the exercise reminds me of the puppet scripts I wrote for years ago. Everything from a tennis racket to a mop carried on vivid conversations and taught scripture, too.

Still lionhearted, Kat

“Save the drama for your mama,” a four-year-old said. Funny how that bit of dialogue can conjure up all kinds of pictures in our minds.
Think back to a dramatic event in your life—usually drama is the serious stuff. When you focus on that scene, what dialogue comes to your mind? Don’t think too hard and of course, don’t edit—write the words. Powerful, vivid or melodramatic.
Look forward to our discussion on dialogue April 5th. Even if you haven’t written anything about dialogue, come join the fun.
Still lionhearted, Kat

Have you ever used dialogue to reveal a secret—the internal dialogue of one person in a room with several others? How do you keep the reader in tune with the other characters in the room while exposing your hidden past?

Try it. Write. Don’t edit. Structure two or three paragraphs—maybe they’ll even trigger a best seller.

Kat, Still Lionhearted

When you are writing age-related dialogue, how do you show the generational differences? Today someone asked a group, “Do you say come to supper or do you say come to dinner?”

For the next few days listen to those around you. Eavesdrop. What dialogue is distinctly mother, teen or grandmother related?

Bring your ideas to the next WordSowers meeting April 5th.

Still Lionhearted, Kat

Someone said a singer must “paint a word picture with a song.” I believe every author must commit to creating a life changing story in every publication—whether how to, news article, or a novel. Commit your work to the Lord and He will add the power punch to lead others to heaven.

Challenge: When you walk through the grocery store the next time, notice the smells, the noise, the laughter, or the couple arguing. Pay attention to the cell phone chatter beside you. Talk to the clerk. Not just “Hello, I have coupons,” but converse with the one behind the counter.

When you leave the store process the adventure with all five senses.

Still Lionhearted, Kat